{"id":1262,"date":"2025-07-04T10:34:00","date_gmt":"2025-07-04T00:34:00","guid":{"rendered":"https:\/\/www.homebrewradio.us\/blog\/2025\/07\/04\/ai-apocalypse-how-google-is-changing-the-internet-implications-for-soldersmoke\/"},"modified":"2025-07-22T12:36:16","modified_gmt":"2025-07-22T02:36:16","slug":"ai-apocalypse-how-google-is-changing-the-internet-implications-for-soldersmoke","status":"publish","type":"post","link":"https:\/\/www.homebrewradio.us\/blog\/2025\/07\/04\/ai-apocalypse-how-google-is-changing-the-internet-implications-for-soldersmoke\/","title":{"rendered":"AI Apocalypse:  How Google is Changing the Internet&#8211; Implications for SolderSmoke"},"content":{"rendered":"<\/p>\n<div class=\"separator\" style=\"clear: both; text-align: center;\"><a href=\"https:\/\/blogger.googleusercontent.com\/img\/a\/AVvXsEgWCgD6yriUrPrHxCD9SlW2FSZ25FHqijGiGb00sah1-uyTMXG2Mwv2Vh7QUS7GcDEZTUyVscaQ1fSGNzjrm8zSLeithf3oB1AIdlr4FflC-iP_WN-yLsedlUY6xtl_ksDop_ueU5Ln4M0EPAmCQd6z0H-vpPmdJn2afq6fTGb8LSC1xU5OdNujN7u9hjM\" style=\"margin-left: 1em; margin-right: 1em;\"><img loading=\"lazy\" decoding=\"async\" alt=\"\" data-original-height=\"270\" data-original-width=\"480\" height=\"225\" src=\"https:\/\/www.homebrewradio.us\/blog\/wp-content\/uploads\/2025\/07\/image_1753060124.png\" width=\"400\" \/><\/a><\/div>\n<p><b><span style=\"font-family: inherit;\">Here&#8217;s what happened in a nutshell: During the spring of this year Google rolled out an automatic AI search feature. So now, when you have a question, Google&#8217;s AI looks at websites across the web and writes up a nice, specific answer to your question. Good for you, but disastrous for those who built blogs and websites on the assumption that Google searches would be sending a lot of people to our sites. Why go to the sites if the nice AI has already given you the answer? Many of us have seen precipitous drops in the numbers of visitors. I have noticed an especially large drop in the number of comments on my blog posts. And I have noticed that many of the other blogs listed on my blog site are no longer posting regularly. <\/span><\/b><\/p>\n<p><b><span style=\"font-family: inherit;\">This is not imaginary. <\/span><\/b><\/p>\n<p><b><span style=\"font-family: inherit;\">Here is a BBC article on what has happened: <a href=\"https:\/\/www.bbc.com\/future\/article\/20250611-ai-mode-is-google-about-to-change-the-internet-forever\">https:\/\/www.bbc.com\/future\/article\/20250611-ai-mode-is-google-about-to-change-the-internet-forever<\/a><\/span><\/b><\/p>\n<p><b><span style=\"font-family: inherit;\">Here is TWiT TV talking about it: <a href=\"https:\/\/www.youtube.com\/watch?v=EDdLw1ubLaY&#038;t=86s\">https:\/\/www.youtube.com\/watch?v=EDdLw1ubLaY&#038;t=86s<\/a><\/span><\/b><\/p>\n<p><b><span style=\"font-family: inherit;\">Andreas Speiss (White gloves, Swiss accent, motorcycle hat) talks about the YouTube trends that are causing him to stop regular video production: <a href=\"https:\/\/www.youtube.com\/watch?v=GTerwIniB24\">https:\/\/www.youtube.com\/watch?v=GTerwIniB24<\/a><\/span><\/b><\/p>\n<p><b><span style=\"font-family: inherit;\">Leo Sampson talks about the pressure to get high hit numbers on YouTube <\/span><\/b><b>(scroll forward to the 3 minute 20 second mark)<\/b><b><span style=\"font-family: inherit;\">: h<a href=\"https:\/\/www.youtube.com\/watch?v=E4tSOQO3kxY\">ttps:\/\/www.youtube.com\/watch?v=E4tSOQO3kxY<\/a><\/span><\/b><\/p>\n<p><b><span style=\"font-family: inherit;\">Fraser Cain of Universe Today talks about the Google &#8220;&#8221;AI apocalypse&#8221; (scroll ahead to the 18 minute mark): <a data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/podcasts.apple.com\/us\/podcast\/universe-today-podcast\/id794058155?i%3D1000714736434&#038;source=gmail&#038;ust=1751379571202000&#038;usg=AOvVaw1b0kutRbL6veHtkZSN_M2r\" href=\"https:\/\/podcasts.apple.com\/us\/podcast\/universe-today-podcast\/id794058155?i=1000714736434\" style=\"color: #1155cc;\" target=\"_blank\">https:\/\/podcasts.apple.com\/us\/<wbr><\/wbr>podcast\/universe-today-<wbr><\/wbr>podcast\/id794058155?i=<wbr><\/wbr>1000714736434<\/a><\/span><\/b><\/p>\n<div class=\"adL\"><b><span style=\"font-family: inherit;\">This is unfortunate, and it does seem unfair. The AI is essentially taking our content, repackaging it, and serving it up for readers. The AI site gets to monetize the visits &#8212; the blog owners that the AI gets the information from do not. <\/span><\/b><\/div>\n<div class=\"adL\"><b><span style=\"font-family: inherit;\"><br \/><\/span><\/b><\/div>\n<div class=\"adL\"><b><span style=\"font-family: inherit;\">But what should we do in response?<\/span><\/b><\/div>\n<div class=\"adL\"><b><span style=\"font-family: inherit;\"><br \/><\/span><\/b><\/div>\n<div class=\"adL\"><b><span style=\"font-family: inherit;\">Well, we will resist the forces that seem to be pushing us into oblivion. We know we are a very niche operation. At best we are NIMCELS: &#8220;Niche Internet Micro-Celebrities.&#8221; We are content with our NIMCEL status. We know that our posts and podcasts about homebrew rigs will never go viral nor rival the hit counts of Taylor Swift or Arianna Grande. And we are not in this for the money (!). Some additional comments would be encouraging &#8212; these comments let us know that we are not blogging\/podcasting into the abyss. <\/span><\/b><\/div>\n<div class=\"adL\"><b><span style=\"font-family: inherit;\"><br \/><\/span><\/b><\/div>\n<div class=\"adL\"><b><span style=\"font-family: inherit;\">So, just keep reading the blog, listening to the podcast, perhaps become a Patreon sponsor and &#8212; perhaps above all &#8212; put comments on the blog site and the YouTube channel. Help spread the word about our efforts. <\/span><\/b><\/div>\n<div class=\"adL\"><b><span style=\"font-family: inherit;\"><br \/><\/span><\/b><\/div>\n<div class=\"adL\"><b><span style=\"font-family: inherit;\">An old fashioned RSS reader may help. Feedly works well: Here are some recent recommendations: <\/span><\/b><\/div>\n<div class=\"adL\"><b><a href=\"https:\/\/zapier.com\/blog\/best-rss-feed-reader-apps\/\"><span style=\"font-family: inherit;\">https:\/\/zapier.com\/blog\/best-rss-feed-reader-apps\/<\/span><\/a><\/b><\/div>\n<div class=\"adL\"><b><span style=\"font-family: inherit;\"><br \/><\/span><\/b><\/div>\n<div class=\"adL\"><b><span style=\"font-family: inherit;\">Here is the RSS feed for the SolderSmoke Blog: <\/span><\/b><b style=\"font-size: 14px;\"><a href=\"http:\/\/feeds.feedburner.com\/SoldersmokeDailyNews\"><span style=\"font-family: inherit;\">http:\/\/feeds.feedburner.com\/SoldersmokeDailyNews<\/span><\/a><\/b><\/div>\n<div class=\"adL\"><span color=\"rgba(0, 0, 0, 0.52)\" style=\"background-color: white; font-size: 14px;\"><b><span style=\"font-family: inherit;\"><br \/><\/span><\/b><\/span><\/div>\n<div class=\"adL\"><span color=\"rgba(0, 0, 0, 0.52)\" style=\"background-color: white;\"><span style=\"font-family: inherit;\"><b>And here is the RSS feed for the podcast: <\/b><\/span><\/span><a href=\"http:\/\/www.soldersmoke.com\/soldersmoke.rss\" style=\"text-align: center;\"><b><span style=\"font-family: inherit;\">http:\/\/www.soldersmoke.com\/soldersmoke.rss<\/span><\/b><\/a><\/div>\n<div class=\"adL\"><\/div>\n<div class=\"adL\"><b>Here is the ID for the SolderSmoke YouTube channel. Please subscribe and comment! <\/b><a href=\"https:\/\/youtube.com\/@soldersmoke?si=mYMzMNtsPyKot7q4\"><b>https:\/\/youtube.com\/@soldersmoke?si=mYMzMNtsPyKot7q4<\/b><\/a><\/div>\n<div class=\"adL\"><\/div>\n<div class=\"adL\"><b>Become a Patreon sponsor for SolderSmoke: <\/b><a href=\"https:\/\/www.patreon.com\/c\/SolderSmoke\"><b>https:\/\/www.patreon.com\/c\/SolderSmoke<\/b><\/a><\/div>\n<div class=\"adL\"><\/div>\n<div class=\"adL\"><b>We thank you for your support. <\/b><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Here&#8217;s what happened in a nutshell: During the spring of this year Google rolled out an automatic AI search feature. So now, when you have a question, Google&#8217;s AI looks at websites across the web and writes up a nice, specific answer to your question. Good for you, but disastrous for those who built blogs &hellip; <a href=\"https:\/\/www.homebrewradio.us\/blog\/2025\/07\/04\/ai-apocalypse-how-google-is-changing-the-internet-implications-for-soldersmoke\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;AI Apocalypse:  How Google is Changing the Internet&#8211; Implications for SolderSmoke&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":1263,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[256,49,255,122],"tags":[],"class_list":["post-1262","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-google","category-soldersmoke-podcast","category-soldersmoke-videos","category-web-sites"],"_links":{"self":[{"href":"https:\/\/www.homebrewradio.us\/blog\/wp-json\/wp\/v2\/posts\/1262","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.homebrewradio.us\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.homebrewradio.us\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.homebrewradio.us\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.homebrewradio.us\/blog\/wp-json\/wp\/v2\/comments?post=1262"}],"version-history":[{"count":1,"href":"https:\/\/www.homebrewradio.us\/blog\/wp-json\/wp\/v2\/posts\/1262\/revisions"}],"predecessor-version":[{"id":1264,"href":"https:\/\/www.homebrewradio.us\/blog\/wp-json\/wp\/v2\/posts\/1262\/revisions\/1264"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.homebrewradio.us\/blog\/wp-json\/wp\/v2\/media\/1263"}],"wp:attachment":[{"href":"https:\/\/www.homebrewradio.us\/blog\/wp-json\/wp\/v2\/media?parent=1262"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.homebrewradio.us\/blog\/wp-json\/wp\/v2\/categories?post=1262"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.homebrewradio.us\/blog\/wp-json\/wp\/v2\/tags?post=1262"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}